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Home July 2023

Stock Market Driven by Nominal Variables

What matters for bond markets and the Fed are real variables, including unemployment, real GDP growth, and real consumer spending.

What matters for the stock market is nominal variables, including earnings growth, sales growth, and output prices.

The chart below shows that with inflation coming down, we should also expect to see a slowdown in nominal sales growth and nominal earnings growth.

With inflation coming down, S&P500 sales growth is also coming down
Source: BLS, Haver, Bloomberg, Apollo Chief Economist

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Two Narratives in Markets

There are two competing narratives in markets at the moment. 

One narrative is that the global economy is simply normalizing after Covid. As that process continues, inflation will come down, and we will have a soft landing as labor markets, product markets, and supply chains continue to normalize. 

The other story is that the Fed is stepping hard on the brakes, and the lagged effects of Fed hikes and rates staying higher for longer will weigh on nonfarm payrolls, capex spending, and consumer spending over the coming 12 to 18 months, which will cause a recession. 

Looking at a broad range of leading indicators, including rising delinquency rates for credit cards and auto loans, rising default rates for HY and loans, rising weekly bankruptcies, slowing weekly loan growth for banks, and leading indicators for jobless claims (see charts below), we continue to see the recession narrative as the most likely outcome.

Rising rates have already had a negative impact on more leveraged consumers, firms, and commercial real estate. And with the Fed on hold for “a couple of years,” the negative effects of higher rates will continue. In that sense, if the economic data soon starts to re-accelerate, then housing inflation will start to move up again, and the Fed will raise rates even more to slow down the economy.

Let’s not forget that a hard landing will always start out by looking like a soft landing.

Our chart book with daily and weekly indicators for the US economy is available here.

Source: BLS, Bloomberg, Apollo Chief Economist
Source: Department of Labor, NFIB, Bloomberg, Apollo Chief Economist
Source: Challenger, Gray & Christmas Inc., Bloomberg, Apollo Chief Economist
Source: Department of Labor, Haver Analytics, Apollo Chief Economist. Note: Numbers represent search interest relative to the highest point on the chart for the given region and time. A value of 100 is the peak popularity for the term. A value of 50 means that the term is half as popular. A score of 0 means that there was not enough data for this term.
Source: Department of Labor, Haver Analytics, Federal Reserve Bank of Cleveland, Apollo Chief Economist. Note: The Worker Adjustment and Retraining Notification (WARN) Act helps ensure 60 to 90 days advance notice in cases of qualified plant closings and mass layoffs. WARN factor is the Cleveland Fed estimate for WARN notices (see Fed working paper).

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US Consumer Outlook

The chart below summarizes the reasons to be bullish on the US consumer and the reasons to be bearish.

In this presentation, we look at the outlook for consumer spending on housing, cars, restaurants, travel, and other consumer goods and services.

Source: Apollo Chief Economist

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The US Is the Most Dynamic Economy in the World

About 450,000 new businesses have opened every month since the onset of Covid-19, which is 50% higher than in 2019 when the number of new businesses opening every month was 300,000, see the first chart below.

The main sectors with significant growth in the number of firms are retail trade, professional services, and construction, see the second chart. Within the retail sector, online shopping accounted for 70% of all applications in 2020. 

The bottom line is that the US economy was already the most competitive and dynamic economy in the world, and the level of entrepreneurship and innovation has increased further during the pandemic.

Source: Census Bureau, Haver Analytics, Apollo Chief Economist
Source: Census Bureau, Haver Analytics, Apollo Chief Economist
Source: Census Bureau, Haver Analytics, Apollo Chief Economist

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Outlook for Regional Banks

The Fed started raising rates last year, and credit growth continues to slow and credit conditions continue to deteriorate, which is what should be expected as the Fed tightens policy and continues to cool down the economy and inflation. This transmission of monetary policy will continue to drag down the economic data over the coming 12 to 18 months, see charts below and this presentation.

Source: Banking Conditions Survey, Federal Reserve Bank of Dallas, Apollo Chief Economist. Note: Data were collected May 2–10, and 67 financial institutions responded to the survey headquartered in the Eleventh Federal Reserve District.
Source: Federal Reserve Board, Haver Analytics, Apollo Chief Economist
Source: FRB, Haver Analytics, Apollo Chief Economist
Source: Conference Board, FRB, Haver Analytics, Apollo Chief Economist
Source: NFIB, FRB, Bloomberg, Apollo Chief Economist
Source: FRB, Bloomberg, Apollo Chief Economist
Source: FRB, Bloomberg, Apollo Chief Economist
Source: FRB, Bloomberg, Apollo Chief Economist
Source: FRB, Bloomberg, Apollo Chief Economist
Source: FRB, Bloomberg, Apollo Chief Economist
Source: ICE BofA, Bloomberg, Apollo Chief Economist. Note: Unweighted average spreads of bonds from ICE 5-10 Year US Banking Index, C6PX Index for bonds issued before 1st Jan 2023. There are 8 banks in the Regional index and 41 banks in the Diversified index, and Regional banks include BankUnited, Citizens Financial, Huntington, and Zions, and Diversified banks include JP Morgan, Citibank, and Bank of America.
Source: New York Fed Consumer Credit Panel / Equifax, Apollo Chief Economist
Source: FRBNY Consumer Credit Panel, Equifax, Haver Analytics, Apollo Chief Economist
Source: FRB, Bloomberg, Apollo Chief Economist
Source: FRB, Haver Analytics, Apollo Chief Economist
Source: FRBNY, Haver Analytics, Apollo Chief Economist. Note: The data shows the average probability of not being able to make minimum debt payment over the next three months for people earning (income) greater than $100K.
Source: FRB, Bloomberg, Apollo Chief Economist. X-axis represents weeks of year.
Source: FDIC, Apollo Chief Economist. Data as of Q3 2022.
Source: Census, Apollo Chief Economist

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Wage-Price Spirals Across Countries

In many European countries, a wage-price spiral is institutionalized through collective wage agreements, see chart below. If inflation is high, then wage inflation will also be high.

Source: OECD Questionnaire on recent measures to deal with inflation pressure on wages (February 2023), Apollo Chief Economist

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Treasury Supply to Remain High

The Fed is shrinking its balance sheet, but they still own 35% of all Treasuries with a maturity of 10 years or more, and they own about 20% of the belly of the curve, see chart below.

The supply of Treasury bonds and notes will stay high over the coming months because of QT, ongoing budget deficits, and the existing large stock of T-bills maturing.

The Fed still holds about 35% of long-term Treasuries.
Source: FRB, Treasury, Haver Analytics, Apollo Chief Economist

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Retail Sales Slowing

We are beginning to see inflation gradually start to come down, but it’s still above the Federal Reserve’s 2% inflation target—so we can expect higher rates to stick around for longer. Broadly speaking, the narrative now is starting to turn away from inflation to focus more on growth and recession concerns. On that theme: Weekly data for retail sales has seen a steady decline since the Fed started raising interest rates in March of 2022—with the most recent print landing in negative territory.


This presentation may not be distributed, transmitted or otherwise communicated to others in whole or in part without the express consent of Apollo Global Management, Inc. (together with its subsidiaries, “Apollo”).  

Apollo makes no representation or warranty, expressed or implied, with respect to the accuracy, reasonableness, or completeness of any of the statements made during this presentation, including, but not limited to, statements obtained from third parties. Opinions, estimates and projections constitute the current judgment of the speaker as of the date indicated. They do not necessarily reflect the views and opinions of Apollo and are subject to change at any time without notice. Apollo does not have any responsibility to update this presentation to account for such changes. There can be no assurance that any trends discussed during this presentation will continue.   

Statements made throughout this presentation are not intended to provide, and should not be relied upon for, accounting, legal or tax advice and do not constitute an investment recommendation or investment advice. Investors should make an independent investigation of the information discussed during this presentation, including consulting their tax, legal, accounting or other advisors about such information. Apollo does not act for you and is not responsible for providing you with the protections afforded to its clients. This presentation does not constitute an offer to sell, or the solicitation of an offer to buy, any security, product or service, including interest in any investment product or fund or account managed or advised by Apollo. 

Certain statements made throughout this presentation may be “forward-looking” in nature. Due to various risks and uncertainties, actual events or results may differ materially from those reflected or contemplated in such forward-looking information. As such, undue reliance should not be placed on such statements. Forward-looking statements may be identified by the use of terminology including, but not limited to, “may”, “will”, “should”, “expect”, “anticipate”, “target”, “project”, “estimate”, “intend”, “continue” or “believe” or the negatives thereof or other variations thereon or comparable terminology.

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Consensus Sees 65% Probability of Hard Landing in the US

Since the beginning of this year, the consensus has lowered the probability of a recession in Europe and UK. But for the US, the recession probability has remained constant at 65%. In fact, the consensus now thinks there is a higher probability of a recession in the US in the next 12 months than in Europe and UK, see chart below.

Consensus expectations for recession is higher for the US than for Europe and UK.
Source: Bloomberg, Apollo Chief Economist

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The Fed and the Consumer

Since the Fed started hiking in March 2022, interest rates on auto loans have increased from 4.5% to 7.5%, interest rates on credit cards have risen from 16% to 22%, and loan growth has been slowing for both small and large banks, see the first three charts below. 

With the Fed still hiking and saying they will keep interest rates at current levels “for a couple of years,” the ongoing slowdown in consumer spending will continue, see the fourth chart.

The bottom line is that monetary policy is working exactly as it is supposed to: Higher rates are leading to slower growth.

Interest rate on auto loans
Source: FRB, Bloomberg, Apollo Chief Economist
Interest rate on credit cards
Source: FRB, Haver Analytics, Apollo Chief Economist
Small bank and large bank lending growth slowing
Source: Federal Reserve Board, Haver Analytics, Apollo Chief Economist
Weekly data for same-store retail sales slowing down
Source: Redbook, Haver Analytics, Apollo Chief Economist

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